I conducted Financial Intelligence training programs for a media company this week “from sea to shining sea”, starting in New York (right in the heart of Time Square) on Tuesday and ending in California on Thursday. In New York I worked with 25 leaders, primarily from their cable and network divisions. They had lots of questions, especially around one their key numbers — OCF (Operating Cash Flow). Cash flow and how it ties into profit and the balance sheet can be a harder concept to understand, but it is now a key number with investors and bankers, so management and leadership teams need to understand it. We had a great discussion! It was cloudy and rainy in NYC but a great day for finance.
On the other “sea”, in Los Angeles, we had a great group there too. Here we had a different mix of people, with film and others included. It was sunny and clear – another great day for finance. In this class we had lots of interest in and questions about both their and their parent company’s financial statements. Great discussions here too!
In both classes we had several key finance people from the media company on hand so that they could get into the details of some of their specific numbers and issues. And they were fabulous. It is always great to have internal finance experts available for those in depth discussions.
One highlight for me – I tried out the new Transformers ride at Universal (given my work experience with roller coasters, I always have to try new rides!). It was a great ride! For those of you who like big park rides, think Spider Man in Universal Orlando.
Thanks everyone for a great week!